Saturday, July 24, 2010
India unveils prototype of $35 tablet computer
It looks like an iPad, only it's 1/14th the cost: India has unveiled the prototype of a $35 basic touchscreen tablet aimed at students, which it hopes to bring into production by 2011.
If the government can find a manufacturer, the Linux operating system-based computer would be the latest in a string of "world's cheapest" innovations to hit the market out of India, which is home to the 100,000 rupee ($2,127) compact Nano car, the 749 rupees ($16) water purifier and the $2,000 open-heart surgery.
The tablet can be used for functions like word processing, web browsing and video-conferencing. It has a solar power option too — important for India's energy-starved hinterlands — though that add-on costs extra.
"This is our answer to MIT's $100 computer," human resource development minister Kapil Sibal told the Economic Times when he unveiled the device Thursday.
In 2005, Nicholas Negroponte — co-founder of the Massachusetts Institute of Technology's Media Lab — unveiled a prototype of a $100 laptop for children in the developing world. India rejected that as too expensive and embarked on a multiyear effort to develop a cheaper option of its own.
Negroponte's laptop ended up costing about $200, but in May his nonprofit association, One Laptop Per Child, said it plans to launch a basic tablet computer for $99.
Sibal turned to students and professors at India's elite technical universities to develop the $35 tablet after receiving a "lukewarm" response from private sector players. He hopes to get the cost down to $10 eventually.
Mamta Varma, a ministry spokeswoman, said falling hardware costs and intelligent design make the price tag plausible. The tablet doesn't have a hard disk, but instead uses a memory card, much like a mobile phone. The tablet design cuts hardware costs, and the use of open-source software also adds to savings, she said.
Varma said several global manufacturers, including at least one from Taiwan, have shown interest in making the low-cost device, but no manufacturing or distribution deals have been finalized. She declined to name any of the companies.
India plans to subsidize the cost of the tablet for its students, bringing the purchase price down to around $20.
"Depending on the quality of material they are using, certainly it's plausible," said Sarah Rotman Epps, an analyst at Forrester Research. "The question is, is it good enough for students?"
Profitability is also a question for the $35 machine.
Epps said government subsidies or dual marketing — where higher-priced sales in the developed world are used to subside low-cost sales in markets like India — could convince a manufacturer to come on board.
This and similar efforts â€” like the Kakai Kno and the Entourage Edge tablets â€” show that there is global demand for an affordable device to trim high textbook costs, she said.
If it works, Epps predicts the device could send a shiver of cost-consciousness through the industry.
"It puts pressure on all device manufacturers to keep costs down and innovate," she said.
The project is part of an ambitious education technology initiative by the Indian government, which also aims to bring broadband connectivity to India's 25,000 colleges and 504 universities and make study materials available online.
So far nearly 8,500 colleges have been connected and nearly 500 web and video-based courses have been uploaded on YouTube and other portals, the Ministry said.
There is so much content that is available today through so many outlets. However, in order to truly reach maximum market penetration, this content would have to be readily available to each and every human being on earth. While you may argue that it is, individuals in impoverished nations obviously aren’t going to be shelling out $500 for an iPad just so they can read the Sunday New York Times. However, if they are a student in one of those developing nations, the thought of owning an iPad or other tablet computer to use for educational purposes may be very tempting.
The iPad isn’t the only tablet computer that is priced high as just about every competitor we’ve seen come to the fore front has been priced equally as high. This means that an extremely large percentage of the population not only won’t have one, but won’t ever have the chance to get one.
With such a roadblock in the way, this puts a damper on the move towards a paperless future as in order for this to work, everyone would need to have access to it. Lucky for us, an Idian company has come forth today to show us their solution to the debacle.
What you see in the above picture is their unnamed tablet computer. This device is said to have 2GB of RAM, WiFi, the ability to watch YouTube videos and display PDFS, all powered by a version of Linux (not Android, unfortunately). The best part of this device is that the Indian government says it will be priced at just $35 during its initial production run. Even better, they say that they will be subsidizing the device, bringing it down to just $20 with future plans of the device going as low as $10 in the pipeline.
I have to say, based on previous reports, the chances of this actually happening don’t seem very good. However, if/when it were to happen and the device saw an international release, the benefits would be bountiful.